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The Guru Guide to Entrepreneurship:
A Concise Guide to the Best Ideas from the World's Top
Entrepreneurs
by Joseph H. Boyett and
Jimmie Boyett
This book compiles ideas from some of the world's top
entrepreneurs on how to start your own successful business.
The authors refer to Mary Kay Ash throughout the book
and include a segment featuring her advice on starting
with a great business idea. Mary Kay said, "It
is not wise to start a business unless you have something
new or different or better to offer than is presently
being offered." Among other top entrepreneurs featured
in the book are Jeff Bezos (the man behind amazon.com),
Jim Clark (computer scientist & founder of two of
the most successful enterprises in the computer technology
industry, Silicon Graphics and Netscape), Warren Buffet,
and Anita Roddick (founder of The Body Shop)
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